Monday, November 23, 2009

Krump, Shuffle And Hip Hop Your Way To The Top

KFC Holdings (Malaysia) Bhd is organizing a "Hot Steppers Dance Competition" which will run from November 9 to December 19 2009. To take part in this competition, contestants will have to perform, videocam and then submit online a dance routine that incorporates elements of krumping, shuffle and hip hop. The champion will walk away with a cash prize of RM10,000 while the first and second runners up will take home RM7000 and RM5000 respectively. Consolation and special prizes will also be given away. For more information regarding this competition, log on to

Krumping is a relatively new urban street dance form that was born (circa 2001) in the streets of South Central Los Angeles, USA. It is a fusion of several dance styles popular in the LA area. In addition to hip hop and breakdancing moves, krumping also involves another unique LA style of dancing known as clowning, pioneered by Tommy The Clown (pic). The popularity of krumping has spread to places like Europe, Brazil, Australia and Japan. A krump dance competition was held recently in Japan with the first prize being an offer to battle against Lil' C and Miss Prissy in the USA.

The shuffle, or better known as the Melbourne shuffle is a dance style created in the underground parties in Melbourne, Australia during the early 1990s. The basic movements are a fast heel and toe action with a style suitable for various types of electronic music. Some variations include arm movements. Melbourne shuffle footwork is based on Celtic dance, in particular Irish dance. Since the days of the Gold Rush in Australia there has been a large Celtic population in Melbourne mainly from Ireland, Scotland, Wales, Spain (Iberia) and France (Gaul).

Hip hop originated from the Bronx in New York, USA during the 1970s. The four core elements of hip hop culture are - emceeing (often referred to as rapping), DJ-ing, breakdancing and graffiti art. Hip hop dance refers to social or choreographed dance styles danced primarily to hip hop music that have evolved as part of the hip hop culture. Hip hop dance styles include locking, popping, breakdancing, new jack swing and house dance. What separates hip hop from other dances is that it is often freestyle in nature and the dancers frequently engage in 'battles' which are formal or informal dance competitions.

Last year, KFC Holdings (Malaysia) Bhd organized a KFC Hot Rods "Shuffle Your Way To Melbourne" dance competition in which contestants had to perform, videocam and then submit online a shuffle dance routine. Twenty one contestants were eventually selected for the finals. The winner was Fareedzwan bin Saddi who won a holiday package tour worth RM8000 for two to Melbourne, Australia. The prizes offered for this year's "Hot Steppers Dance Competition" are attractive and should attract the top hip hop dancers from all over Malaysia.

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